Fortuna Enterprises – Greensboro’s Coffee Industry Partner Since 2000

Fortuna Enterprises, based in Greensboro, North Carolina, is more than just a specialty coffee roaster—they’re a full-scale solutions provider for cafés, restaurants, and hospitality businesses nationwide. Established in 2000, Fortuna has earned a reputation for excellence by offering comprehensive services that support clients from concept to execution. Whether you’re launching a new coffee shop or upgrading an existing operation, Fortuna provides the tools, expertise, and products to help you thrive.

Coffee Roasting With Precision and Freshness

Since 2009, Fortuna Enterprises has been roasting coffee with an unwavering commitment to quality. Their team sources green coffee beans just weeks after harvest, ensuring peak freshness and flavor. With over 30 single-origin offerings and nearly 20 proprietary blends, Fortuna provides unmatched variety tailored to both traditional palates and adventurous coffee enthusiasts.

All coffee is roasted to order, guaranteeing that each batch arrives at peak freshness. This focus on freshness is critical for businesses seeking to offer premium quality coffee that keeps customers coming back. Their roasting operation reflects their broader philosophy—quality, consistency, and customer-first thinking at every stage.

A Full-Service Partner for Coffee Shops and Restaurants

What sets Fortuna Enterprises apart is their end-to-end approach. They don’t just roast beans—they help build businesses. Their comprehensive services include:

• Consulting and concept development for new coffee shop ventures

• Equipment sourcing and installation for brewing, espresso, and roasting

• Interior design and layout planning to optimize customer experience

• Training and support to help baristas and staff excel

Whether you’re a first-time entrepreneur or an experienced operator expanding your brand, Fortuna serves as a trusted partner throughout the journey.

National Reach, Local Roots

While Fortuna’s impact is felt across the country, their heart remains in Greensboro, NC. The company has grown alongside the region’s vibrant coffee scene and continues to support local businesses with responsive customer service and tailored solutions. Their dedication to quality has made them a trusted vendor not just in North Carolina, but for coffee professionals nationwide.

Why Businesses Choose Fortuna Enterprises

• Greensboro-based roaster with decades of industry experience

• Over 50 coffee offerings, all roasted to order

• End-to-end consulting, equipment, and training services

• Known for quality, freshness, and reliability

• Supportive of both independent cafés and growing chains

Whether you're looking for the best roasted coffee in Greensboro, or need a true coffee business partner, Fortuna Enterprises delivers expertise and product quality that stand the test of time.

Learn more or connect with their team at Fortuna Enterprises.